Wallpaper Zuber Arrives At Bergdorf Goodman

Wallpaper Zuber Arrives!

House of Hackney’s Collaboration with Cult Wallpaper Brand Zuber Arrives at Bergdorf Goodman

Courtesy of House of Hackney by Zuber

Ever since she was a child, House of Hackney co-founder Frieda Gormley has been a “complete wallpaper fanatic.” Which included an utter fascination with Zuber, the three-centuries-old French design house known for its grand scenic scenes and patterns on paper. (Their most famous client? The Kennedy White House.)

So when she and her husband, Javvy M Royle, founded the British interiors brand House of Hackney in 2011, an eventual collaboration with Zuber was inevitable. Seven years later, the dream has become reality at Bergdorf Goodman.

Today, New York’s most famous department store launches House of Hackney x Zuber, a few months after it was released across the pond. It includes yes, wallpapers, but also pillows, lamp shades, fabrics, and a serious statement sofa. “We went over to their factory in France and went down into their vaults, and uncovered all these wonderful papers, which hadn’t seen the light of day for hundreds of years,” Gormley says. “We made an edit of the prints, and put our own dose of House of Hackney into it.”

What is a dose of House of Hackney, exactly? “We are big fans of Morocco, we were inspired by that in terms of design and the coloration. You’ll see a vibe of Pierre Bergé and Yves Saint Laurent there, and 1960s Morocco.”

Courtesy of House of Hackney by Zuber

House of Hackney x Zuber Campaign

The result is an eccentric, maximalist collection, infused with traditional design from Britain and France, as well as a few fantastical elements. (Think, snake candelabras dubbed “cobra-albras,” and cushions emblazoned with giant tigers, which Gucci home-good fans will love all too much.)

House of Hackney x Zuber will be available at Bergdorf Goodman through the holiday season. But maybe don’t wait until December: before it even had a chance to hit the floor, the collection’s signature piece, a Saber sofa, sold. A second one was rushed from England, but got held up at JFK airport. “Well, I guess it’s a good sign that the first one went so fast,” a Bergdorf employee said wearily. “But has anyone been in contact with Customs?”

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